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How to create a LinkedIn event

Last updated on May 11, 2026 by Lusine Sargsyan

Goal

Learn how to create virtual or in-person LinkedIn events without running into unexpected limitations or surprises during the setup process.

In this video

  • 00:00Introduction
  • 00:25Creating a LinkedIn event
  • 05:20Publishing your LinkedIn event

Step-by-step guide

Requirements

  • A LinkedIn personal profile or admin access to a LinkedIn company page.

  • A cover image for the event.

  • An external event/registration link (if hosting an online event).

1

Access the Events Section

Creating a LinkedIn Event

  • Navigate to your LinkedIn homepage on a desktop.

  • Look at the left sidebar and scroll down to the Events section.

  • Click on Events. If not visible, click Show more or go directly to linkedin.com/events.

  • Click the Create an event button located in the top right corner of the Events page.

  • Upload your cover image.

  • Click alt text to add a description for screen readers then click Apply.

  • Choose between your personal profile or a LinkedIn company page you manage.

  • Select your Event Type and Format. Choose Online or In-person. For online events, select the event format (e.g., External event link or Linkedin live).

2

Enter Basic Event Information

Basic Event Information

  • Event Name: Enter a name (maximum 75 characters).

  • Time Zone: Select the appropriate time zone from the dropdown menu.

  • Start Date and Time: Set when the event begins.

  • End Date and Time (Optional): Check the box to add an end time or uncheck it to skip this.

  • If using an online format, paste your external event link into the External event link field.

  • Enter your text in the Description field (up to 5,000 characters).

3

Add Speakers (Optional)

Adding Speakers

  • Search for LinkedIn members by name to tag them as speakers.

Review and Publish

Publishing a LinkedIn Event

  • Carefully review the date, time, time zone, and format.

  • Click Next.

  • Share the event as a post to your feed.

Common problems and solutions

Who can create a LinkedIn event?

Anyone with a personal LinkedIn profile can create an event. You can also create events on behalf of a LinkedIn Company Page — but only if you are an Admin of that page.

Can I use LinkedIn Live for my virtual event?

Eligibility to create and broadcast a LinkedIn Live is based on a set of criteria.

The criteria to create and host LinkedIn Lives are:

  • Audience base: Members and Pages with more than 150 followers and/or connections are eligible to be evaluated for LinkedIn Live access.
  • A history of abiding by LinkedIn's Professional Community Policies.
  • Geography: LinkedIn Live is not available at this time for members and Pages based in China.

Can I charge participants for joining my LinkedIn event?

LinkedIn Events does not support paid tickets or any built-in payment collection. If you're charging for your event, you'll need to link to a third-party platform like Eventbrite or Luma.

Do I need LinkedIn Premium to run a LinkedIn event?

Creating a LinkedIn Event is free and available to all LinkedIn members — no Premium subscription needed.

I want to publish a LinkedIn event without posting to the feed.

This is not possible; LinkedIn requires a feed post to publish the event.