Case Studies

by Will Looney Senior Manager of Content Marketing at CertifID, as told to Contrast CertifID is growing fast. The company makes wire fraud prevention software for real estate closing firms. These are the companies that handle the transfer of funds when a property changes hands. They were running more webinars, bringing on more team members, and trying to move faster than Zoom would let them. Marketing held every session. Adding co-hosts or giving other teams access meant navigating Zoom's per-

How UserGuiding turned webinar marketing into their #1 lead generation channel, switching from Zoom to Contrast.

Discover how Zefort cut webinar setup time from 5h to 30 mins, increased attendance by 79%, and transformed webinars into a weekly growth engine.

Tired of Zoom's limitations for webinars? Rally switched to Contrast and transformed their strategy, creating more impactful content while delighting attendees.

Since using Contrast, Alleo has doubled the registrations they get from their webinars. Their attendance rates increased with 43% and made the sales team more successful.

With Contrast, airfocus has turned their webinar into weeks worth of content. In this case study, we look with Olivia how they've succeeded.